2025 Seoul COLOR
2025 Seoul COLOR
2025 Seoul COLOR
2025
2025
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Environmental Sculpture, Urban Breand Design
Environmental Sculpture, Urban Breand Design
The Seoul Metropolitan Government annually announces "Seoul Colors," which encapsulate the everyday lives and interests of its citizens, aiming to bring joy and enhance the value of urban design. The representative color for Seoul in 2025 is Green Aurora, inspired by the deep green hues of roadside trees that stood under the dim evening glow of streetlights during the exceptionally long and verdant summer of 2024. Seoul Colors will be incorporated into various merchandise and urban lighting, making them more accessible in daily life. Through this initiative, Seoul aims to convey its identity as a city where nature, people, and spaces harmonize.
The Seoul Metropolitan Government annually announces "Seoul Colors," which encapsulate the everyday lives and interests of its citizens, aiming to bring joy and enhance the value of urban design. The representative color for Seoul in 2025 is Green Aurora, inspired by the deep green hues of roadside trees that stood under the dim evening glow of streetlights during the exceptionally long and verdant summer of 2024. Seoul Colors will be incorporated into various merchandise and urban lighting, making them more accessible in daily life. Through this initiative, Seoul aims to convey its identity as a city where nature, people, and spaces harmonize.














